Articles by: chinablueprint

Exporters – what is you your China social media strategy

Whether we like it or not, social media is a fact of life. The numbers alone are enough to support this and in China these numbers are overwhelming. Sina Weibo, a Chinese version of Twitter or microblog, has 250+million users and Tencent blog has 530+million (and growing). Chinese netizens are said to spend up to 4+hours a day online and their main activities include gaming, shopping and social media. If you want market share in China, then there is no excuse not to use social media as one of your key marketing channels.

Exporting to China – distribution options and choosing a partner

Finding an agent to distribute your export goods in China can be hard. Depending on which industry you are in there are a number of product distribution models to choose from. Some of these include; 1. Choosing an agent or distributor (multi-later regional agents, regional sole distributers or direct sales agents); 2. Direct supply to retailers; 3. Setting up a retail outlet; 4. Online sales; 5. Franchise operations; and 6. Setting up a wholesale or retail mart

Operating your China export business remotely – is it realistic?

The good news is yes (in part), we have many clients who have successfully set up business operations in China, and managed them from home. This has only been made possible though, with the help of consultants and qualified advisors. So how do you communicate with China? For day to day business communications, most Chinese companies are familiar with online and telecommunication styles we are used to at home. They include; Email:,,,,, (all free accounts) Files: PDF, JPEG, AI, CAD, Microsoft; word, excel, PPT Online message services: Skype, QQ, MSN Phone: skype, mobile, landlines,…

The latest McKinsey report on luxury goods is great news for exporters

By 2015, it predicts that the Chinese market will represent 20% of the world market for luxury goods. What are luxury goods? Anything from clothes, wine & spirits, shoes, perfumes & cosmetics, expensive cars, basically anything that can show off a persons wealth or even expression. The McKinsey research found the following key features; 1. Shift in attitudes, with Chinese consumers feeling more comfortable about purchasing luxury goods. 2. Chinese consumers are more sophisticated in their purchase choices that they used to be. This means more consumers recognize brand names and can distinguish quality features that define why high end brands…

Why would the Chinese want organic?

For centuries, the Chinese have purchased their daily ingredients such as fruit, vegetables and meat from local fresh produce markets. More recently, due to urbanisation, we are now seeing supermarkets gain popularity and the trend to purchase weekly is slowly becoming more convenient for busy commuters. In the past, little attention was paid to the origin or treatment of the food, as fresh was simply considered the best form. Whilst fresh is still a major consideration, Chinese consumers are now more focussed on food safety, health and diet. The spate of food quality incidents and a heightened awareness of the…

Factory production sample savvy in 10 simple steps

Ever received samples sent from a factory that make your jaw drop in disbelief? Yep. That’s why we’re looking at how to make sure you get the best samples you can in 10 simple steps. The right factory Choosing the right factory sounds like common sense, but many importers don’t do their homework on factories before they start sampling. Maybe they’re new to the game, or are over-confident of their abilities. Whatever the reason, China Blueprint can’t stress the importance of thoroughly checking factories by asking for a list of preferably Australian companies they have done work for. By knowing…

Importers – rounding up your energies for the Year of the Horse

Most people in China take an extended break at the Chinese or lunar new year – just as we do over the Christmas/new year period. You’ll hopefully be back in work mode, so we’ve come up with seven things you can crack on with while the manufacturers are relaxing with their families. With some factories taking between two and four weeks off over the lunar new year, its the perfect time to reflect on the way you work and where your business is going.

Importers: how to realise your New Year’s resolution

With the silly season about to swing into action, the quieter moments – or even the solemn influence of a hangover – may lead you to consider how to get your import project off the ground in the New Year. Use China Blueprint’s tips on how to get started and put your plans into action. Find a factory First of all, you need to find the factory that makes what you want to sell. To get your research started try Alibaba and Global Sources. They have massive databases and you can literally find anything on these sites. Shortlist the companies…

Doing business in China – taxation and asset protection issues

In addition to the commercial and cultural aspects of doing business in China, it is critical to ensure that your business is structured so as to achieve the dual goals of asset protection and tax efficiency. Asset protection is critical given the language barriers and unfamiliar legal environment encountered by most Western business owners pursuing opportunities in China. Tax efficiency is important in order to minimize the impact of double taxation across national borders. The correct structuring from the outset prevents full taxation both in China (at both the company level and in terms of dividend withholding tax) as well…

Quality inspection

What type of inspection should you put in place? Having a quality inspection is a must for all importers having goods made in China.The big question is when should you inspect and how much should you inspect? Each inspection is a individual requirement. Some products require ongoing inspection through the entire production phase. Some products only need be inspected at the end of production. The in-production and final article are two that should form part of your next order; In Production Inspection: Particularly useful for goods being custom made, and where meeting the production deadline is of the utmost importance….