Build your connection with China through online marketing

Learn how to sell to the world’s largest online consumer market, where shoppers are ready to buy. Our unique strategy allows you to tap into the local Australian Chinese community for the brand building and growth benefits that filter into Mainland China.


Understand your opportunities online

Did you know: China is home to the worlds largest digital community and the Chinese have a hunger for online shopping like no other? It makes sense, if you want to grow your business and find more customers, to point your eCommerce website to China. Find out more…

Design a Chinese Website

Appealing to the millions of Chinese shoppers currently online isn’t simply a matter of translating your current website. The most successful, and so the most lucrative, are designed with Chinese consumer preferences in mind. Find out more…


Develope your China brand strategy

A unique and compelling China brand strategy can make the difference between an ordinary and an extraordinary response. We can show you what it takes to turn potential Chinese customers into loyal brand advocates and regular shoppers. Find out more…

Connect using Chinese Social Media

The big deal when it comes to China and social media is that it’s highly regulated and our usual friends, such as Facebook and YouTube, aren’t there. You will need help navigating this space as registration on certain channels requires a local Chinese presence.  Find out more…


Start marketing to China

There are many ways you can market to the Chinese and it doesn’t have to be all overseas in China. In fact right here in Australia we have a unique opportunity to market to literally millions of Chinese people, right here, studying, migrating and travelling to Australia. Find out more…

Find a distribution partner or channel

If you are looking for a distribution channel for your goods and services, then speak to one of our consultants. Once we clearly understand your business, we can advise on the best route to market, address any barriers to entry and then help you identify suitable partners or buyers. Find out more…

“ Lisa Goodhand is one of Australia’s leading experts in engaging with the China market. We have been so privileged to have Lisa’s expertise as a key presenter and exhibitor at Import Export Show for the past three years.” Miriam Feiler  l  Owner at Eventerprise
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